B2B Markeplace

After running through the primary procedures of kicking off a business, the time came to look into the matter of professional logo design. The one thing I’ve learned thus far is that more often than not, people do make a judgment call based on appearance. Hence, a professional custom logo design should say as much as possible about a company.

With this in mind, the next step was to search for a competent logo design company to develop a corporate logo design that would help relay all the values my company represent. Having said that, I was not looking for a traditional business logo designer because of my budget and time limitations, but neither was I looking for an amateur. Thankfully, the internet is filled with logo design firms whose work is quite good, as a matter of fact.

After scouring the internet and studying circa 30 different design agencies, I was fortunate enough to learn a few things. The first thing I learned was always read the terms and conditions. Most sites present press stopping headlines and prices but not known to many, they also come with provisos. Do not buy into these sneaky tricks. Listed here are 3 of the most commonly encountered ones.

Limited FREE Revisions
Quite a few sites display seemingly ridiculous low charges for their design deals but an in depth look would reveal the catch. Several low price offers only come with a maximum of 2 free revisions or fewer. If the designer does not develop something that meets your expectations within this period, you would likely find yourself having to spend extra until you finally get what you want. To make sure that you never find yourself in this mess, always source for deals with unlimited revisions or a full satisfaction guarantee.

Price Does Not Include Final Logo Design
Quite a few logo design firms use this sneaky trick as a avenue to generate a little extra revenue from many unsuspecting clients. The displayed rate only includes initial creative designs and does not include the final logo designs. Clients would have to spend extra if they need the finalized design. You can side step this situation by making sure that the price stated comprises ownership of the final design.

High Resolution Files
This is yet another way certain logo design companies trap you when you least expect it. This time, the price displayed covers everything from the preliminary concept designs to the finalized professional custom logo design. The catch is the sum does not include high resolution files. You will discover that hi-res files are necessary for printing purposes especially for office stationary such as business cards and envelops.

Do not get carried away with the low rates offered by some logo design companies. If you think it is too good to be true then it probably is. Do some groundwork just to be safe.

From the 30 or so design companies I looked at, a number of of them displayed prices ranging from $50 to $500 for their services. I settled for one that costs around $70. It not at all difficult to find a corporate custom logo design firm that’s not out to con you. Just use the tips listed above and you should be fine.