Special Reports: Build your List and Make Money
Are you looking for something that will get your business off the ground? Consider using special reports to add revenue and build a business contact list for future use.
Special reports?
Starting an Online Business All-in-One Desk Reference For Dummies
- ISBN13: 9780470431962
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If you’ve thought of starting an online business or if you’re already selling online, here’s how to get your share of online customers. This second edition of Starting an Online Business All-in-One For Dummies covers everything from creating a business plan and building a customer-friendly site to marketing with Facebook and MySpace. There’s even a section about setting up shop in the virtual world of Second Life.
Eleven handy minibooks cover online business basics, legal and accounting, Web site design, online and operating, Internet security, boosting sales, retail to e-tail, storefront selling, fundraising…
Starting an Online Business All-in-One Desk Reference For Dummies
Special reports are highly targeted ebooks. These short reports are less than 30 pages in length. As long as the niche of the short report is something you have insider knowledge of, you can create one on the fly. There is very little work involved in creating them but they are versatile tools for building an online business. One popular subject for special reports is how-tos. They direct a reader, step by step, how to do something.
Marketing Special Reports
Distribution of your special report is simple. You can bribe a potential customer with it by offering it as a freebie.
For instance, if you have a 5-part ecourse on a particular topic, you can distribute the first part as a special report and offer the rest as a newsletter feed. The short report can be your bait. Once they sign up for the mailing list, you can grant them access to the other installments through emails that also advertise your website products. Companies send reports for free all the time in exchange for a newsletter sign up.
Earning Money
Special reports can be sold on their own instead of being used as newspaper sign up tools. You can sell special reports by creating a sales page. Usually, the price for short reports is just 10 dollars or lower, but if the information is really valuable, you can increase the price. Special reports may also be used to supplement a main ebook that you’re selling.
Exclusive Access to Information
People love to learn about secrets that only insiders know about. Any information that gives people an edge over their competitors is worth shelling out a few bucks for. Select a rarely discussed topic and use it as your subject matter.
Affiliate Management Tools
An affiliate program is one way to improve your business. This gives customers a way to help you make more money and also make some for them. Offer certain special reports as additional compensation for reaching a certain selling level in the affiliate program.
Special reports are handy tools you can use for any purpose. They can be used as bonuses or freebies, you just have to think of more ways to use special reports.
You can create nice reports using reviews too. Check out the following reviews and create some special reports: